About YachtSee
Selling Your Yacht. Your Way.
YachtSee was created around a simple belief: selling a yacht shouldn't be all or nothing.
Why we exist
Yacht owners deserve more than one option.
For decades, yacht owners have generally had one option: list with a traditional brokerage and pay a full commission. For many owners, that's exactly the right choice.
But many yacht owners know their yacht inside and out. They're comfortable answering questions, showing their yacht, and taking an active role in the sales process. What they need is professional support where it adds the most value, not necessarily a traditional full-service brokerage model.
YachtSee was created to give yacht owners that option. Whether you want comprehensive brokerage representation or prefer a more owner-led approach supported by professional marketing and guidance, YachtSee provides flexible service options that allow you to decide how involved you want to be.
Who built it
Built by active yacht owners. Supported by experienced brokerage professionals.
YachtSee was not created in a boardroom. It was built by active yacht owners together with experienced brokerage professionals who share a common belief: yacht owners deserve better options, greater transparency, and a modern approach to buying and selling yachts.
Founder Owen Haley has spent more than 15 years buying, owning, cruising, maintaining, and selling recreational yachts. Like many yacht owners, he experienced both the rewards of ownership and the frustrations of navigating the traditional buying and selling process.
Over time, he recognized that many knowledgeable yacht owners wanted greater flexibility and a more active role in selling their yachts while still benefiting from professional support, broad market exposure, and experienced guidance. That insight became the foundation for YachtSee.
Today, Owen spends extended periods cruising the Pacific Northwest aboard a North Pacific 43 while continuing his executive consulting practice remotely. His experience as an active yacht owner shapes YachtSee's commitment to honest advice, transparent communication, professional marketing, and giving owners more control in how they buy and sell their yachts.
Our relationship to Pelagic Advisory
Owen Haley also founded Pelagic Advisory, an independent yacht ownership advisory practice. Pelagic Advisory Ltd holds a 50% ownership interest in YachtSee.
That relationship is disclosed here for the same reason Pelagic discloses it on its own site: independence matters, and owners deserve to know how the businesses they work with are connected.
How we market
Modern marketing. Flexible service.
Today's buyers begin their search online.
Professional photography, detailed specifications, compelling descriptions, broad digital exposure, and responsive communication are essential to successfully marketing a yacht.
YachtSee combines modern digital marketing with practical yacht ownership experience and experienced brokerage support to present every yacht professionally while keeping owners informed and involved throughout the sales process.
The YachtSee Journal
More than listings.
YachtSee is built around a genuine passion for the yachting lifestyle.
Through the YachtSee Journal, we share our cruising experiences throughout the Pacific Northwest, from hidden anchorages and memorable destinations to maintenance lessons, wildlife encounters, weather decisions, and life aboard.
The Journal isn't about selling yachts. It's about celebrating the lifestyle that makes yacht ownership so rewarding, and helping prospective owners better understand the adventures these yachts make possible.
Our philosophy
We believe yacht owners deserve:
- Choice in how they sell.
- Honest, straightforward advice.
- Professional marketing.
- Transparent communication.
- Respect for the investment they have made in their yacht.
Every yacht has a story. Every owner has different goals.
Our role is to help owners present their yacht professionally, connect with qualified buyers, and choose the level of support that best fits their needs.
What you get
Why YachtSee?
- 01Flexible selling options tailored to your needs.
- 02Professional photography and listing presentation.
- 03Broad online exposure across leading yachting marketplaces.
- 04Professionally optimized listings using modern AI-assisted tools, combined with experienced human review.
- 05Honest, transparent communication throughout the process.
- 06Built by active yacht owners and supported by experienced brokerage professionals who understand both the yachting lifestyle and the realities of buying and selling yachts.
