
About YachtSee
Selling Your Yacht. Your Way.
YachtSee was created around a simple belief: selling a yacht shouldn't be all or nothing.
Why we exist
Yacht owners deserve more than one option.
For decades, yacht owners have generally had one option: list with a traditional brokerage and pay a full commission. For many owners, that's exactly the right choice.
But many yacht owners know their yacht inside and out. They're comfortable answering questions, showing their yacht, and taking an active role in the sale. What they need is professional support where it helps most, and that isn't always a traditional full-service brokerage.
YachtSee was created to give yacht owners that option. You can have full brokerage representation, or take a more owner-led approach backed by professional marketing and guidance. You decide how involved you want to be.
Who built it
Built by active yacht owners. Supported by experienced brokerage professionals.
YachtSee was built by active yacht owners and experienced brokerage professionals. They share a belief that yacht owners deserve better options, more transparency, and a modern way to buy and sell yachts.
Founder Owen Haley has spent more than 15 years buying, owning, cruising, maintaining, and selling recreational yachts. Like many yacht owners, he has known both the rewards of ownership and the frustrations of the traditional buying and selling process.
Over time, he saw that many knowledgeable yacht owners wanted more flexibility and a bigger role in selling their yachts, while still getting professional support, broad market exposure, and experienced guidance. YachtSee grew out of that.
Today, Owen spends long stretches cruising the Pacific Northwest aboard a North Pacific 43 while running his executive consulting practice remotely. His time as an active yacht owner shapes how YachtSee works: honest advice, open communication, professional marketing, and more control for owners over how they buy and sell their yachts.

Our relationship to Pelagic Advisory
Owen Haley also founded Pelagic Advisory, an independent yacht ownership advisory practice. Pelagic Advisory Ltd holds a 50% ownership interest in YachtSee.
That relationship is disclosed here for the same reason Pelagic discloses it on its own site: independence matters, and owners deserve to know how the businesses they work with are connected.
How we market
Modern marketing. Flexible service.
Today's buyers begin their search online.
Marketing a yacht well takes professional photography, detailed specifications, a strong description, broad online exposure, and quick replies to buyers.
YachtSee pairs modern online marketing with hands-on ownership experience and experienced brokerage support. Every yacht is presented professionally, and owners stay informed and involved through the whole sale.
The YachtSee Journal
More than listings.
YachtSee is built by people who love the yachting lifestyle.
In the YachtSee Journal, we share our cruising in the Pacific Northwest: hidden anchorages, memorable destinations, maintenance lessons, wildlife encounters, weather decisions, and life aboard.
We don't use the Journal to sell yachts. We use it to share the lifestyle that makes owning a yacht so rewarding, and to help future owners see the adventures these yachts make possible.
Our philosophy
We believe yacht owners deserve:
- Choice in how they sell.
- Honest, straightforward advice.
- Professional marketing.
- Transparent communication.
- Respect for the investment they have made in their yacht.
Every yacht has a story. Every owner has different goals.
Our role is to help owners present their yacht professionally, connect with qualified buyers, and choose the level of support that best fits their needs.
What you get
Why YachtSee?
- 01Flexible selling options tailored to your needs.
- 02Professional photography and listing presentation.
- 03Broad online exposure on the leading yacht marketplaces.
- 04Listings polished with modern AI-assisted tools, then reviewed by experienced people.
- 05Honest, transparent communication throughout the process.
- 06Built by active yacht owners and supported by experienced brokerage professionals who understand both the yachting lifestyle and the realities of buying and selling yachts.
